Tag Archives: brand

America needs a Rebrand

Posted on May 25, 2012 by Leah

Let’s not waste time talking about Apple, Target, Best Buy, Nike, 3M, Medtronic, Old Spice, Coke, Disney, or Volkswagen. Or even Oprah Winfrey, Lady GaGa, or Charlie Sheen as brands. We’ve got a bigger brand in trouble. We live in … Continue reading →

Posted in Uncategorized | Tagged 2.0, America, American dream, brand, budget, crisis management, crowd source, democracy, design, happiness, infographic, ipad, Leah Renter, marketing, media, mobile, modern, money, Obama, optimism, optimize, rebrand, security, web | 1 Comment

Baking in UX

Posted on February 21, 2012 by Leah

. What’s with the User Experience design frenzy right now? Let’s break it down. I think of UX as the science of designing from a user’s perspective. With intention. Optimized navigation. Clarity. … Continue reading →

Posted in Uncategorized | Tagged alex bogusky, brand, business, clarity, conversions, design, design intuition, interactive, john windsor, Leah Renter, marketing, mobile, navigation, nbsp nbsp nbsp nbsp nbsp, small business owner, user experience design, UX, web design | 1 Comment

Moneyball and Marketing

Posted on January 20, 2012 by Leah

I have game-changers on the mind. “Adapt or die,” says Brad Pitt in Moneyball. Against a board room of peers, he reminds us to define our problems and objectives. If you haven’t seen it, watch this: “We’ve got to think … Continue reading →

Posted in Uncategorized | Tagged adapt, advertising, baseball, brand, budget, creative, Darwin, engage, facebook, game, interact, Leah Renter, marketing, Moneyball, out-of-the-box, Pinterest, pioneer, social media, technology, trends, underdog | Leave a comment

Tag Archives: brand

America needs a Rebrand

Baking in UX

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